Grashima Sahni
Opinion
15 September 2021
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As India slowly recovers from the pandemic, Carat Media’s Grashima Sahni looks at how brands are preparing for the upcoming festive season and what they can do to win it.
Opinion
25 August 2020
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Lockdown in India changed many things about daily life, but one outlier trend that might just be here to stay is one of self-reliance and is an emerging space that savvy brands can capture, argues Grashima Sahni.
